100 Years of the Kansas State Fair from Greteman Group on Vimeo.

Winning Tellies never gets old. Marketing communications agency Greteman Group – working closely with the Kansas State Fair team headed up by Denny Stoecklein and Lori Mulch-Hart – just won a second Telly for fair creative.
A prestigious judging panel of more than 500 accomplished industry professionals, each a past winner of a Silver Telly and a member of The Silver Telly Council, judged the competition. The organization received 11,000 entries from all 50 states and numerous countries.
“The creative plays off the fair’s quirky, anything-goes atmosphere, while graphics add whimsy and life,” says Sonia Greteman, agency creative director and president. “We appreciate the Fair’s belief in fresh, bold ideas.”
The award-winning :30 2012 Kansas State Fair commercial features a boater-hat-wearing, party-horn-blowing, cowboy-kicking barker. A ferris wheel adorned in colorful lights, carney game and shooting-gallery duck reflect the energy and thrill offered by the midway, and a starry night sky serves as a beckoning backdrop. The campaign tagline, “Never Gets Old,” emphasizes 100 years of the Kansas State Fair traditions and good times that bring fairgoers back year after year.