
HILL CITY — In November 2014, Anissa Pfeifer and Sonia Larcom discussed their shared dream of starting their own business. By the next fall, the sisters met their first goal and opened The Blue Heron Boutique in Hill City. Less than a year later, the sisters are expanding their business with a second store located at 1013 Main Street in downtown Hays’ Chestnut Street District.
The Blue Heron Boutique’s Hays store will continue to offer fashion savvy and affordable women’s clothes and accessories already offered at the Hill City location and online. With the opening of the Hays location, The Blue Heron Boutique will offer locally made merchandise and children’s clothes.
“Our customers are feminine, self-assured and fashion-aware. They explore their own style and expect value for their money. We also see the demand from mothers who’d like their children to have the same fashion options,” said Pfeifer. “We’re eager to share The Blue Heron Boutique’s unique collections with the Hays market.”

The sisters will work quickly to open the Hays store with a grand opening slated for 10 a.m. June 18. Following the grand opening, The Blue Heron Boutique will be open 10 a.m. to 6 p.m. Monday through Friday and 11 a.m. to 5 p.m. Saturday.
Pfeifer and Larcom’s goals for The Blue Heron Boutique don’t end with just a second store in rural Kansas. The sisters plan to introduce a Blue Heron fashion line and open additional locations in urban cities.
“The Chestnut Street District is an area with the culture, character and charm that represents The Blue Heron Boutique well. We just love that we have the opportunity to plant ourselves in an area that has such rich, historic roots,” said Larcom.
For more information, visit www.theblueheronboutique.com.