Quicken Loans will be the presenting sponsor for the final leg of George Strait‘s The Cowboy Rides Away Tour 2014, starting in January. Of the 26 stops, 16 have already sold out and four have yet to release tickets. Quicken is planning fan promotions to enhance the concert-going experience. “It is an absolute honor to sponsor George Strait’s final tour,” says Quicken Pres./CMO Jay Farner. “George means so much to country music fans everywhere, and we can’t wait to help him create a concert experience of a lifetime for those who have supported him for so many years.” More here.

 

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